Just a day ago, I didn’t know there was such a term as ‘disneyfication’. But apparently, sociologists have been using it since 1959 to describe the commercial transformation of a society to resemble the Walt Disney Parks and Resorts, based on rapid Western-style globalization and consumerist lifestyles.
Dutch illustrator Isa Bredt, however, gave it another meaning. In Bredt’s vocabulary, ‘disneyfication’ is a mode of transport. One that gets animals into the animation world. Through her project Pet Disneyfication, the 22-year-old artist transforms people’s pet photos into illustrations a-la Disney style, and they’re spot on. The facial features, the expressions; all of the critters in Bredt’s series look like the stars of the next Walt Disney movie!
Bredt has been in love with drawing since she was very young, but only started considering it as a career at the end of high school. These thoughts led her to study illustration and animation but Bredt quit her program during the third year to pursue pet portrait work.
“Pet disneyfications is something I did very sporadically in my free time for about 5 years,” Bredt said. “I started because I was and still am a big fan of both drawing animals and the old Disney style.”
However, the Tilburg-based artist pointed out that she is in no way a Disney employee. “I am just a very big fan. The Lion King is my all time favorite movie, I used to watch it daily as a child. I adore the old animal movies; Lady and the Tramp, 101 Dalmatians, the Aristocats.”
She started the pet disneyfications on Reddit. “There was a subreddit where you could offer free art to people. I wanted to practice the Disney style, so I offered free drawings for people who would send me pictures of their pets.”
That was in 2014 when Bredt was 16. “I did this a few times and people really enjoyed it, though I wasn’t very good yet,” she explained. “Then, last summer, I decided to take on commissions as a summer job because I didn’t want to work in the food service industry again, and it went well enough that I decided to create an Instagram and do the commissions as a side job.”
After that, the project grew pretty quickly. Eventually, Bredt started drawing shelter pets too. She hopes her portraits will help the animals find their forever homes, and she’s glad she’s able to use her platform for something good.
Via Bored Panda